OpenAI’s Sora, a text-to-video AI model, is finally in Europe. It’s powerful, fast, and perfect for quick video prototypes. But to me, it’s like a Digital Audio Workstation (DAW)—useful and convenient, yet it can’t replicate the tactile magic of turning knobs on a real synthesizer or shooting footage with a physical camera. I’m excited to see how Sora might speed up creativity, but true artistry still thrives in those raw, hands-on moments where technology meets human passion. As with any new tool, the key is blending digital innovation with the warmth of authentic, analogue craft.